Key Technology Success Strategies for 2024: Leadership, AI, and Sustainability

While detail is an ever-present necessity in any technical field, it’s also important to analyse the broader strategies that create or define a successful organisation. Andrew Williams draws out some sound advice on customer-first, AI and sustainability strategies for the future.

This subject was discussed as part of an expert panel, Leading The Way: Implementing successful technology strategies for media and entertainment at IBC2023, featuring key figures working within Google Cloud, Australia’s Nine Entertainment and Synamedia.

What takeaways are there for companies looking into 2024 with an eye on staying competitive? The evergreen advice is to adopt an audience-first approach and that a focus on green issues can also be a way to increase efficiency. The panel also dug into how those working in broadcast should approach AI at this critical juncture...

Latest Feature

Content Everywhere: a look back at 2024

As the year draws to a close, it seems an opportune time to ask Content Everywhere companies for their views on the top trends in 2024. As always, key industry players have been keen to respond with comments and views on how the past year shaped up both for them and the wider industry.

Read more
1062915296

AI and the evolution of MAM: Part one – risk analysis

Forms of AI and automation have been making efficiencies in media asset management (MAM) systems for some time, but as the technology becomes more powerful and its potential applications more expansive, what are the major considerations and risks of AI’s role in MAM? James McKeown explores in the first of a three-part investigation.

Read more
Favourites:

Registered users only: Login

Share this:
Other themes: