How Fox Sports is preparing for the Women’s World Cup

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Director of post-production at Fox Sports Brandon Potter explains how the broadcaster worked with some key vendors to deliver footage of the Russia World Cup and the lessons it learnt.

When comparing the upcoming FIFA Women’s World Cup to the men’s tournament which took place in Russia last year, Brandon Potter, director of post-production at Fox Sports says this year’s tournament will be different.

“In Russia, our entire playout facility was in the IBC. This time that facility is back at home in LA. We are able to do more locally and have to send less people to France.”

Last time, 99% of editorial was done remotely, and Levels Beyond with its Reach Engine management platform and Aspera were crucial to what Potter calls “a pretty innovative workflow” for getting content back to LA for fast cutting.

“In a way, the Russia World Cup was a proof of concept and dress rehearsal for France. We used many new technologies that had never been implemented before, but by proving all those systems in successful workflows we are now using that for the women’s tournament,” he says.

“One of the challenges is…

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